Help Center | Highlight

Industry Know-How

77 articles

Explainers on market research methods, from benchmarking and claims testing to sensory evaluation and new product development.

For Product Testers

24 articles

Guides for people who test products with Highlight, including how to apply, how testing works, and how to give useful feedback.

Insights, Results, Analytics

18 articles

Make sense of your results with crosstabs, instant reports, executive summaries, AI Chat, and the multi-project dashboard.

Use Cases

16 articles

How to run common studies on Highlight, such as concept, prototype, and alienation tests, MaxDiff, and in-depth interviews.

Design Surveys

13 articles

Build and manage surveys, including question types, show logic, question groups, blueprints, and bulk actions.

General

13 articles

Pricing, project timelines, support, notifications, team access, and how Highlight protects your data.

Audience, Testers, Highlighter Community

10 articles

Define your audience and sample size, learn how participants are recruited, and see what our tester community brings to your study.

Get Started & Project Setup

10 articles

Set up your first project: starting a new study, writing tester instructions, and reusing past projects.

Logistics & Shipping

4 articles

How to pack, ship, and hand off products to Highlight, including carrier options and warehouse standards.

Concept Tests

3 articles

Set up a concept test project, design effective stimuli, and choose a monadic study design.

For Developers

1 article

Connect Highlight to your own systems, starting with the AWS S3 integration.